Tag: News

SPARK Spices Up Client Queue

City Barbeque hires SPARK Strategic Ideas CHARLOTTE, N.C. (May 17, 2018) – City Barbeque, a fast-casual barbecue joint known for their award-winning slow-smoked meats and fresh homemade sides, has hired SPARK Strategic Ideas (SPARK), a Charlotte-based strategic branding firm, to assist with the ongoing public relations for their four locations in the Charlotte area. City Barbeque, …

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Duckworth’s Brand Hires SPARK to Launch New Concept

Duckworth’s Kitchen & Taphouse opens on Park Rd.  CHARLOTTE, N.C. (April 30, 2018) – Rob Duckworth, owner of Duckworth’s Grill & Taphouse (Duckworth’s) and The Cellar at Duckworth’s, partners with SPARK Strategic Ideas (SPARK), a full-service strategic branding agency in Charlotte, N.C., to launch a new restaurant concept at Duckworth’s former Park Rd. location. SPARK will …

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SPARK Hired for INDOCHINO’s Showroom Openings

Custom menswear brand selects Charlotte agency for grand openings in new markets  CHARLOTTE, N.C. (March 23, 2018) – INDOCHINO, the global leader in made to measure menswear apparel, has hired SPARK Strategic Ideas, a full-service strategic branding agency, to assist with media relations and event support surrounding the grand openings of two new showroom locations …

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SPARK Partners with Roche Diabetes Care, the Maker of Accu-Chek® Guide, on Country Music Tour

Charlotte agency promotes country singer Ben Rue’s story on living with diabetes for National Diabetes Month  CHARLOTTE, N.C. (October 11, 2017) – Roche Diabetes Care-the maker of Accu-Chek® Guide, a blood glucose meter-has hired SPARK Strategic Ideas to assist with the public relations and media planning/buying for a Charlotte-focused awareness campaign. Accu-Chek® Guide’s paid spokesperson …

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SPARK Expands Team of Talent with Three New Hires

SPARK adds Public Relations Manager, Account Executive and Public Relations Coordinator to the team CHARLOTTE, N.C. (August 25, 2017) – SPARK Strategic Ideas has hired three new employees to join their growing team. Devyn Turner is the agency’s newest Public Relations Manager. She will be working directly with the media on pitching news and seeking …

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SPARK Makes 2017 List of Largest Agencies

Charlotte Business Journal Places SPARK Strategic Ideas in 2017 List of Largest Advertising and Marketing Agencies Top 25 Charlotte-area advertising and marketing agencies ranked by total local office revenue CHARLOTTE, N.C. (August 19, 2017) – For the second year in a row, SPARK Strategic Ideas (SPARK) has placed in Charlotte Business Journal’s (CBJ) top 25 …

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Local Agency Welcomes Urban Cookhouse to Charlotte

SPARK Strategic Ideas starts things cooking for new restaurant grand opening CHARLOTTE, N.C. (May 10, 2017) – Urban Cookhouse, the newest restaurant brand coming soon to Park Road Shopping Center, has hired SPARK Strategic Ideas, a Charlotte-based strategic branding firm, to manage their grand opening public relations and social media. “We love Urban Cookhouse’s passion …

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SPARK Adds Two Charlotte Restaurants to Menu of Clients

Stewart Penick’s Terrace & Showmars hire SPARK Strategic Ideas  CHARLOTTE, N.C. (March 22, 2017) – SPARK Strategic Ideas (SPARK) recently signed on to provide services to two local food scene favorites: Stewart Penick’s Terrace (formerly Terrace Café) and Showmars. For Terrace, SPARK is providing public relations, social media and design services; and the SPARK team is …

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SPARK Strategic Ideas Wins Silver Award at 2017 Charlotte AAAwards

Local agency recognized at annual advertising award event CHARLOTTE, N.C. (Feb. 24, 2017) – SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, received a Silver Award in this year’s Charlotte American Advertising Awards (AAAwards) competition conducted by the American Advertising Federation (AAF). Falling under the Marketing and Sales – Special Events category, SPARK’s award-winning …

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SPARK Says Bonjour to Amélie’s!

SPARK Strategic Ideas welcomes newest client CHARLOTTE, N.C. (Jan. 17, 2017) – SPARK Strategic Ideas (SPARK) welcomes their newest client, Amélie’s French Bakery & Café, with open arms (and mouths)! Amélie’s specializes in made-from-scratch sweets, savories and beverages all inspired by and prepared with French cooking techniques. They are perhaps best known for the eclectic environment …

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