SPARK Strategic Ideas Adds More Fuel to the Fire

SPARK hires new public relations coordinator and promotes four current team members

CHARLOTTE, N.C. (December 20, 2018) – SPARK Strategic Ideas (SPARK), a full-service strategic branding agency that has been in Charlotte for over 10 years, has expanded their public relations department and promoted four employees internally. SPARK is pleased to announce the hiring of Jennings Cool as the agency’s new public relations coordinator, as well as promotions for Robin Foster to director of strategy & brand development, Pollyanna Falk to director of account service & public relations, Stacey Pullen to director of operations, and Jacki Keating to senior public relations manager.

Before graduating from Appalachian State University in 2018 with a Bachelor of Arts in public relations and a minor in marketing, Cool previously worked with SPARK as a summer intern. Cool will be serving the team by supporting the public relations managers in daily operations with media relations, writing press releases, reporting on press coverage, and assisting with special events.

“I am thrilled to officially join the SPARK team and further my growth as a public relations professional,” Cool said. “My time as an intern for SPARK was highly rewarding, and I cannot wait to contribute fresh thoughts and ideas to the agency.”

Foster, Falk, Pullen, and Keating were all given promotions within the agency after displaying strong leadership, development and management in their former positions. While SPARK continues to grow, these title advancements will assist with expanding departments and creating opportunities for current and prospective employees. 

“The success of our agency is rooted in creating great results for our clients and allowing employees to build upon their personal and professional development,” said SPARK CEO Anne Marie Holder. “I am proud to have all of these individuals as part of the SPARK team and look forward to where we grow from here as an agency.”