Martha Botts joins as Senior Public Relations Manager CHARLOTTE, N.C. (May 1, 2023) — SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, is pleased to welcome Martha Botts as Senior Public Relations Manager to its growing team of industry experts. Botts brings with her over 15 years of public relations experience. Prior to …
Tag: News
SPARK Strategic Ideas Hired by The Salvation Army of Greater Charlotte
Local service organization selects Charlotte agency scope of services CHARLOTTE, N.C. (June 5, 2022) – SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, welcomes The Salvation Army of Greater Charlotte (Salvation Army) as a new client. SPARK will work with the Salvation Army on their strategic planning and to design its annual impact report. “SPARK …
SPARK Hired for Harry’s Grille & Tavern Grand Opening
Local restaurant selects Charlotte agency for opening of second location CHARLOTTE, N.C. (Feb. 2, 2022) – Harry’s Grille & Tavern (Harry’s), a Charlotte-based American gastropub offering upscale casual food, has hired SPARK Strategic Ideas, a full-service strategic branding agency, to assist with media relations and event support surrounding the grand opening of their second Charlotte-area location. …
SPARK Strategic Ideas Adds Legion Brewing and The Indigo Road Hospitality Group to Menu of Clients
SPARK to promote Charlotte-based craft brewery nationally and local restaurants in the Charlotte market CHARLOTTE, N.C. (Jan. 5, 2022) – SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, welcomes Legion Brewing (Legion) and The Indigo Road Hospitality Group (IRHG) as new clients. Legion Brewing will work with SPARK on marketing, advertising, social media and …
SPARK Adds Fuel to its Fire with New Account Executive
Rashell O’Neal joins the SPARK team CHARLOTTE, N.C. (November 10, 2021) — SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, welcomes Rashell O’Neal as an account executive to its team of talented professionals. An agency professional with over five years of experience, O’Neal has worked at several advertising agencies in the Greenville, S.C. area …
SPARK Strategic Ideas Connects with Industry Leader in Infrastructure Services
Strategic brand planning strengthens Aptus’ brand identity of connection to people and the utilities they rely on daily CHARLOTTE, N.C. (Oct. 26, 2021) – SPARK Strategic Ideas (SPARK) has partnered with Aptus, the industry leader in the installation of bridge-attached utilities, on several branding and marketing initiatives. Aptus selected SPARK to lead a strategic brand …
SPARK Strategic Ideas Partners with City Brew Tours and Clean Juice on New Beginnings
Launch of brewery tours in Charlotte and relocation of flagship organic juice bar coincides with city-wide reopening following COVID-related quarantine restrictions CHARLOTTE, N.C. (July 14, 2021) – SPARK Strategic Ideas (SPARK) partnered with City Brew Tours Charlotte, a franchise of a leading curator of craft brewery tours and experiences in North America, and Clean Juice®, …
SPARK Strategic Ideas Launches New Website for National Contract Manufacturer
Website redesign follows RGA Enterprise’s brand platform development CHARLOTTE, N.C. (April 20, 2021) – SPARK Strategic Ideas (SPARK) has partnered with RGA Enterprises, Inc. (RGA), a privately-held, national, contract manufacturer of liquid cleaning and disinfectant products based in Charlotte, N.C. RGA hired SPARK, a full-service, strategic branding agency, to lead an extensive brand strategy development …
SPARK Strategic Ideas Leads Rebranding Effort for Local Affordable Housing Nonprofit
Rebranding initiative leads to DreamKey Partners as nonprofit’s new identity CHARLOTTE, N.C. (March 3, 2021) – SPARK Strategic Ideas (SPARK) partnered with the nonprofit Charlotte-Mecklenburg Housing Partnership, a long-standing local leader in affordable housing, to rebrand the organization, now known as DreamKey Partners. DreamKey Partners hired SPARK, a full-service strategic branding agency, to lead an …
SPARK Strategic Ideas Achieves Recognition as Top Public Relations Agency
Charlotte branding firm recognized by PRNEWS and Expertise CHARLOTTE, N.C. (August 21, 2020) — SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, celebrates being featured as a top PR agency on the PRNEWS “Agency Elite Top 100” national list and also deemed one of Charlotte’s top 15 PR firms by Expertise. According to PRNEWS, …