Strategic brand planning strengthens Aptus’ brand identity of connection to people and the utilities they rely on daily CHARLOTTE, N.C. (Oct. 26, 2021) – SPARK Strategic Ideas (SPARK) has partnered with Aptus, the industry leader in the installation of bridge-attached utilities, on several branding and marketing initiatives. Aptus selected SPARK to lead a strategic brand …
Tag: News
SPARK Strategic Ideas Partners with City Brew Tours and Clean Juice on New Beginnings
Launch of brewery tours in Charlotte and relocation of flagship organic juice bar coincides with city-wide reopening following COVID-related quarantine restrictions CHARLOTTE, N.C. (July 14, 2021) – SPARK Strategic Ideas (SPARK) partnered with City Brew Tours Charlotte, a franchise of a leading curator of craft brewery tours and experiences in North America, and Clean Juice®, …
SPARK Strategic Ideas Launches New Website for National Contract Manufacturer
Website redesign follows RGA Enterprise’s brand platform development CHARLOTTE, N.C. (April 20, 2021) – SPARK Strategic Ideas (SPARK) has partnered with RGA Enterprises, Inc. (RGA), a privately-held, national, contract manufacturer of liquid cleaning and disinfectant products based in Charlotte, N.C. RGA hired SPARK, a full-service, strategic branding agency, to lead an extensive brand strategy development …
SPARK Strategic Ideas Leads Rebranding Effort for Local Affordable Housing Nonprofit
Rebranding initiative leads to DreamKey Partners as nonprofit’s new identity CHARLOTTE, N.C. (March 3, 2021) – SPARK Strategic Ideas (SPARK) partnered with the nonprofit Charlotte-Mecklenburg Housing Partnership, a long-standing local leader in affordable housing, to rebrand the organization, now known as DreamKey Partners. DreamKey Partners hired SPARK, a full-service strategic branding agency, to lead an …
SPARK Strategic Ideas Achieves Recognition as Top Public Relations Agency
Charlotte branding firm recognized by PRNEWS and Expertise CHARLOTTE, N.C. (August 21, 2020) — SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, celebrates being featured as a top PR agency on the PRNEWS “Agency Elite Top 100” national list and also deemed one of Charlotte’s top 15 PR firms by Expertise. According to PRNEWS, …
SPARK Strategic Ideas Grows Team with New Hire
Social media manager, Alexa Johnson, joins the SPARK team CHARLOTTE, N.C. (March 5, 2020) – SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, welcomes Alexa Johnson as a social media manager to its growing Charlotte team. Before joining SPARK, Johnson worked as hospitality marketing and guest services assistant manager at 86 Cannon Historic Luxury Inn …
SPARK Ignites the New Year with Two New Clients
Agency partners with NC-based companies for annual public relations programs CHARLOTTE, N.C. (February 5, 2020) – SPARK Strategic Ideas (SPARK), a full-service branding agency, welcomes two new public relations clients: Hylaine and Hickory Tavern. Both companies hired SPARK to launch ongoing, strategic public relations plans to increase brand awareness to targeted audiences and amplify their presence …
No Nonsense Paired Up With SPARK
SPARK partners with established legwear brand to revitalize social media accounts CHARLOTTE, N.C. (January 21, 2020) – No nonsense, a legwear and apparel brand owned by Kayser-Roth Corporation, has hired SPARK Strategic Ideas (SPARK) to refresh and manage their social media accounts. As a full-service creative branding agency, SPARK was contracted to implement an annual social …
New Client for SPARK Before the New Year
SPARK provides grand opening support for Studio Movie Grill CHARLOTTE, N.C. (December 19, 2019) – SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, welcomes Studio Movie Grill (SMG) to their client portfolio. SMG, who modernized the traditional movie-going experience with in-theater dining, hired SPARK to assist with the launch of their second Charlotte location. SPARK …
SPARK Strategic Ideas Helps Build “New” New Branch Real Estate Advisors
CHARLOTTE, N.C. (December 12, 2019) – SPARK Strategic Ideas (SPARK) partnered with New Branch Real Estate Advisors (New Branch), a local commercial real estate firm, earlier this year to define their company identity and determine their position in the competitive Charlotte market. New Branch hired SPARK, a local strategic branding agency, to refresh their brand voice, …