Tag: Media Planning/Buying

SPARK Partners with Roche Diabetes Care, the Maker of Accu-Chek® Guide, on Country Music Tour

Charlotte agency promotes country singer Ben Rue’s story on living with diabetes for National Diabetes Month  CHARLOTTE, N.C. (October 11, 2017) – Roche Diabetes Care-the maker of Accu-Chek® Guide, a blood glucose meter-has hired SPARK Strategic Ideas to assist with the public relations and media planning/buying for a Charlotte-focused awareness campaign. Accu-Chek® Guide’s paid spokesperson …

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Aerial Lift Manufacturer Reaches New Heights with Local Agency

Teupen US hires Spark Strategic Ideas to support national marketing efforts CHARLOTTE, N.C. (January 7, 2015) – Teupen USA Inc., located in Charlotte, NC, an international aerial lift manufacturer has appointed SPARK Strategic Ideas to assist in marketing efforts. Along with Teupen’s sales and service headquarters, SPARK will be providing ongoing e-mail marketing (e-newsletters and e-blasts), …

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Charlotte CBS Affiliate Hires SPARK Strategic Ideas

WBTV selects SPARK to take on new media direction CHARLOTTE, N.C. (July 22, 2014) — WBTV, the CBS-affiliated television station serving the Charlotte market, has chosen SPARK Strategic Ideas, a full-service agency in Charlotte, to manage all of their media planning and buying. The Spark team also plans to partner with WBTV’s in-house social media team to …

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SPARK Hired to Make a Splash for SEA LIFE Aquarium Area Launch

Local agency executes grand opening for Charlotte’s first aquarium CHARLOTTE, N.C. (Sept. 6, 2013) — SEA LIFE Aquarium, a U.K.-based brand of Merlin Entertainments, has selected local agency SPARK Strategic Ideas to assist with social media, public relations and media for their newest aquarium location in the Concord Mills mall. The aquarium will feature marine habitats …

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