Charlotte branding firm recognized by PRNEWS and Expertise

CHARLOTTE, N.C. (August 21, 2020) — SPARK Strategic Ideas (SPARK), a full-service strategic branding agency, celebrates being featured as a top PR agency on the PRNEWS “Agency Elite Top 100” national list and also deemed one of Charlotte’s top 15 PR firms by Expertise.

According to PRNEWS, the inaugural “Agency Elite Top 100” list showcases the nation’s most innovative and strategic PR firms of 2020. The PRNEWS team scored hundreds of award entries across more than a dozen criteria including services offered, new strategies implemented in the past year, case studies, company culture and other diverse considerations. The agencies on the list represent both industry specializations and core capabilities and range in size from boutique, mid-sized and global firms.

To select the top 15 PR firms in Charlotte, Expertise reviewed and scored 45 local agencies on more than 25 variables across five categories: reputation, credibility, experience, availability and professionalism. The list was curated exclusively by the Expertise team using their own proprietary research and process. 

“It’s an honor to be recognized as a leading agency in the public relations field by both PRNEWS and Expertise,” said Pollyanna Falk, director of account service and public relations at SPARK Strategic Ideas. “We’re extremely proud of our team for their hard work and dedication to our clients.”  

SPARK works with a variety of B2B and B2C clients in industries including commercial real estate, restaurant, retail and nonprofit. For more information on the agency’s services and experience, visit sparksi.com.