The Cellar Case Study Challenge:When Rob Duckworth opened The Cellar at Duckworth’s in July of 2015, it opened without much fanfare and with scattered media attention. With a delectable small plates menu, a host of unusual cocktails and the city’s first beer cellar, the 77-seat speak-easy inspired restaurant located in the basement of Duckworth’s on …
Tag: The Cellar
The Cellar at Duckworth’s Media Kit
Each media kit we create as part of our public relations program is not only designed to inform the media about our client but also to evoke the essence of their brand. For The Cellar at Duckworth’s, we developed a unique media kit that alluded to the restaurant’s Prohibition-era speakeasy ambiance. …